Our Story

Welcome to HALO by jojo

"Where friendship meets fashion & every woman is treated like family."

Founded by Amy Jo & Jennifer Jo, two teachers full of heart and hustle, HALO was created in 2020 for women who shop online that are always on the go but aren't willing to compromise on comfort, quality, & style. Here you are not just a customer, you are part of our HALO family.

With fun, real time LIVE sales, shopping with us feels more like catching up with your bestie than browsing at a store. We offer a blend of contemporary trends with a bohemian spirit bringing hand picked pieces that feel as good as they look.

Amy Jo is all about the bling and Jennifer Jo is our bohemian girl.

Whether your chasing dreams, kids, or just a little time for yourself our collections are picked with the busy woman in mind.

Jen keeps it young and Amy keeps it real!

Together we are committed to providing the best customer service and inspire women to put together perfect outfits for your style.  We are super excited to be a part of the fashion industry and excited to make women feel beautiful and confident. Thanks for being here we are so excited to help you style your journey. Your support means everything.

With Love 🫶🏻,

Amy Jo & Jennifer Jo